Native Automation: Behind the Algorithms
How do native ad networks test and scale your campaigns? Why might the same advertiser, with the same bids and same creatives, receive drastically different traffic? After optimising over $10 million of native spend algorithmically, Aarlo Stone Fish dishes state-of-the art strategies for optimising native campaigns, both from the perspective of the network and the advertiser.
Speech by Aarlo Stone Fish
Founder, Drive Ads
—–
Website:
Facebook:
Twitter:
Instagram:
#AWasia
source