Responsible from design to deployment
We prioritize responsible advancements in technology, ensuring that we address the challenges posed by generative technologies. Our goal is to empower individuals and organizations to work with AI-generated content in a responsible manner.
Through collaboration with the creative community and external stakeholders, we gather insights and feedback to enhance the safe and responsible deployment of our technologies.
We conduct safety tests, implement filters, establish guardrails, and place a strong emphasis on safety within our development process. Our teams have also developed innovative tools like SynthID, which can discreetly watermark AI-generated content such as images, audio, text, and video. Moving forward, all videos created using Veo on VideoFX will be watermarked by SynthID.
The creative possibilities with generative AI are vast, and we are excited to see how individuals worldwide will bring their ideas to life using our new models and tools.
