How Sara Payne Found Her Rhythm

Both music and marketing require creativity and careful planning, a fact that our senior project manager Sara Payne is well aware of.

Working at a marketing agency was not a straightforward job choice for Sara. Her love for music and creativity, combined with her organizational and management skills, led her to a successful career in project management at Brafton.

Sara’s journey started with studying media and music production at American Intercontinental University in London, focusing on the music industry. She then pursued a master’s degree in audio production at the University of Westminster.

Her career began in the music industry, working in Artist Relations and release planning in the central marketing department. She later transitioned to roles involving video editing, managing creative teams, producing visual content, and heading the marketing and PR department of a communications firm.

Her diverse experiences taught her project management skills, timeline management, partnership handling, campaign building, and collaboration with creatives, all of which prepared her for her role at Brafton.

Despite never having done project management before, Sara’s career journey naturally led her to excel in this role.

Sara’s journey to Brafton began on LinkedIn, where she prioritized control and happiness in her job search. Remote work appealed to her, and Brafton caught her interest due to its unique challenges compared to a British company she was also considering.

Hired as a project manager in February 2022, Sara has since been promoted to senior project manager at Brafton, fulfilling her desired work environment and measurement of success.

At Brafton, Sara feels supported and able to celebrate her successes, an environment different from her previous fast-paced roles. She values the organization and work-life balance offered at Brafton.

Outside of work, Sara focuses on her mental and physical health through exercise, yoga, meditation, and pilates. She also enjoys traveling between London and Washington D.C., where she has roots.

While Sara’s future is uncertain, her commitment to well-being and creativity remains steadfast, benefiting both Brafton and everyone around her.