Content comes at you quickly, as the old Nationwide ad campaign used to say. So, it’s possible that you missed some helpful and thought-provoking articles from this year. While we do highlight some of these articles in the CMI newsletters, we understand that we produce a lot of content and it’s easy to miss some. That’s why I’ve compiled a list of the 10 most popular articles published in 2023 to bring your attention to them. These articles cover a wide range of topics and provide valuable knowledge that you can apply right away. I hope you find them as useful as other readers did.
1. “Breaking Through the Noise: What Successful Newsletters Can Teach Marketers” by Jodi Harris
– This article analyzes successful newsletter designs, tactics, and content choices that can help you stand out in a noisy inbox.
2. “CMI’s 14th Annual Research: Insights and Trends for 2024” by Stephanie Stahl
– This article presents the findings from CMI’s annual research, covering topics like generative AI, social media changes, and content marketing strategies for the future.
3. “Preparing Your Content for Google’s Search Generative Experience” by Jim Yu
– Learn how to optimize your content for Google’s Search Generative Experience, a new AI-driven search interface that could impact your site’s traffic.
4. “How to Explain Content Marketing to Anyone” by Ann Gynn
– This article provides simple and clear explanations of content marketing, making it easier for you to explain the concept to others.
5. “Future-Proofing Your Content Marketing Career” by Jodi Harris
– Content marketing is constantly evolving, and this article offers advice on how to future-proof your career in this dynamic industry.
6. “What Makes Content Valuable: A Checklist” by Ahava Leibtag
– Discover the essential elements that make content valuable, regardless of whether it’s generated by humans or AI.
7. “The State of Content Marketing Salaries and Career Aspirations” by Stephanie Stahl
– Get insights into the average content marketing salary in the United States and learn about career concerns and aspirations in the industry.
8. “Adapting to New Content Discovery Patterns” by Nicole Martin
– Explore how to adjust your content strategy to align with changing content discovery patterns, including changes in search and social media.
These articles offer valuable insights and practical tips that you can apply to your content marketing efforts. I hope you find them helpful in your work.
Source link
