You’re busy enough doing the work. You don’t have the time to search for content that can help your content and marketing. So, we asked the CMI community in our newsletter and on social media for their favorites. We also pitched marketers on Qwoted to share their top picks. And they didn’t disappoint, providing over 50 go-to resources in the form of blogs, newsletters, podcasts, and video channels. Here’s what they had to share. (We grouped them by content type in alphabetical order.)
Blogs
Content Marketing Institute
The CMI blog is a must-read for anyone looking to stay on top of the latest digital marketing trends, and it provides practical tips for creating engaging content. I especially love how the CMI integrates expert insights with real-world scenarios, allowing our team to implement the strategies in our daily workflows. It’s not just a theory; it’s real-world advice that impacts our marketing strategy. — Diana Zheng, head of marketing, Stallion Express
Copyblogger
For educational sites, I like Copyblogger a lot. It has much to offer those new to the field but offers some refresher items for me in the copywriting and academy courses. The blog has reviews of other courses that are helpful, and it includes everything I need to know about courses, including pricing. I can keep up with education easily without having to do all the research into the best, updated courses. — Baruch Labunski, CEO, Rank Secure
HubSpot
They generally have solid information about such a wide array of topics in sales and marketing, and even if they aren’t all directly relevant to my job, anything there can at least in some way influence my thinking about my job. — Emma Lieberman, content manager, Impact Networking
Moz
Moz blog is my trusted source for diving deep into all things SEO. Their core focus on search engine optimization allows them to provide unmatched education through in-depth guides, case studies, and experiments. Reading Moz teaches me how to research keywords, structure sites, fix technical issues, and truly master SEO to maximize my clients’ visibility. Their insights are invaluable. — Alex Adekola, CEO and founder, Ready Adjuster
OnCrawl
An instant standout is a specific blog post from OnCrawl on topical authority. It’s a little lengthy but incredibly helpful. We use it as part of the onboarding for the agency. This blog makes the subject of topical authority understandable because of how it breaks down each step for the reader while also sharing case study data and important insights. — Cameron Harvey, digital marketing executive, and Rupert Morris, founder and managing director, The Munro Agency
Orbit Media Studios
Andy Crestodina always shares practical advice in his blog, as well. I’m a long-time Andy fan! — Michelle Garrett, consultant, Garrett Public Relations
SE Roundtable
Barry and his team have been covering all things digital and SEO for over 20 years. It is the most reliable source of intel. — Steve Peron, co-founder, Collective42
Search Engine Land
If I’m looking for information about how to do this or that with SEO or pay-per-click, I’ll probably end up reading something on SEL. — Mark Whittaker, owner, Whitmark Digital
SEO Book
He posts once or twice a year, but they are epic pieces breaking down the industry. — Steve Peron, co-founder, Collective42
Search Engine Journal
SEJ is the ultimate insider resource when it comes to staying current with the constantly evolving world of SEO … They break down and analyze all the new announcements, trends, and changes that we need to know about. Whether it’s understanding a new Google patent or reacting quickly to a core algorithm update, SEJ translates what it means for SEO strategy. They also do a great job spotlighting niche areas like voice search, e-commerce SEO, content strategy, and more with actionable tips. The contributors are all seasoned practitioners who test theories in the real world. — Edlyn Collanto, B2B marketing research specialist, UpCity
Sword and the Script
Frank Strong does SO much legwork to look at the technology in the PR and comms fields and also reviews published studies. It’s so valuable to me in my work. I often quote/link to his work in my own blog, newsletter, and presentations. — Michelle Garrett, consultant, Garrett Public Relations
Trust Insights
They are my go-to source for analytics and AI. The information is great, but I’ve also worked with them directly on a few projects, so I know they walk the walk. They also publish my go-to newsletter, podcast, and video for the subject. — Brooke B. Sellas, CEO, B Squared Media
Newsletters
Axios Communicators
Axios Communicators newsletter by Eleanor Hawkins is one of my favorites. She covers trending stories in the communications/PR world and shares insightful takes from leaders she interviews. — Michelle Garrett, consultant, Garrett Public Relations
Content Marketing Institute
CMI because it’s an authority in the field, provides trusted information, and asks intriguing questions that make me think. Honorary mentions include theSkimm (awesome writing), The Cult of Copy (refreshingly different tone of voice), and Psychology of Marketing and Growth･Design (all of them teaching me something new/useful, nice case studies). — Sabina Muminovic, content marketing manager, GenePlanet
Famous Campaigns
For me, this podcast is just pure joy, being able to see how creativity can move the needle for a campaign while being part of the cultural zeitgeist. — Methuselah Marava, digital marketing executive, upMention
The Fintech Times
It’s the best way for me to stay on the pulse of technological transformations in banking and financial services. Getting these curated clips and analyses in my inbox lets me spot important trends like open banking, digital lenders, and blockchain applications as they emerge. I can then apply these fintech innovations to help my financial clients adapt and capture new opportunities. — Alex Adekola, CEO and founder, Ready Adjuster
Growth Daily by Marketing Max
It speaks to the business of running a marketing agency. There are ways to hire, people to meet, tactics to deploy, and even the best creative executions to add to your swipe file. — Robert Brill, CEO, Brill Media
Lenny’s Newsletter
It’s an email that you want to read (imagine that!) because it’s packed with insights that you can apply directly to your work, not just filler content to make you feel like you’re staying on top of trends. The newsletter is straightforward, to the point, and devoid of the usual clichés that plague most marketing advice. — Edvardas Mikalauskas, senior content marketing manager, Omnisend
Marketing Brew
The daily newsletter provides the latest news and insights into the marketing world. What I appreciate about Marketing Brew is its ability to distill complex marketing trends and news into digestible, actionable insights. It covers a wide range of topics, from SEO strategies to the latest in social media marketing, all of which are crucial to my role. The newsletter also features interviews with industry leaders, providing unique perspectives and valuable advice. It’s a must-read for me, as it keeps me informed and helps me stay ahead in the fast-paced world of marketing. — Vicki Morillo, head of marketing, Cordless.io
MarketingProfs Today
They usually include quite a few resources spanning several topics. I appreciate this structure because not every resource or topic is applicable to my efforts. By offering options for webinars, articles, reports, and more, I can determine which areas I should focus on. I also appreciate that they don’t limit themselves to just content. They…
